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Benchmarks and Research

Deligatr campaign data published with sample sizes and methodology, broken down by industry and channel. Benchmarks you can check against your own numbers.

We Audited 13 Industrial Manufacturers for AI Visibility. Here Is What We Found.

We Audited 13 Industrial Manufacturers for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against 13 industrial manufacturers and measured who AI assistants actually name. Average visibility: 66.2%, but more than four in ten of the domains we tried blocked our crawler, and a manufacturer's own website was only 4.0% of what AI cited.

9 min
We Audited 15 Established Accounting Firms for AI Visibility. Here Is What We Found.

We Audited 15 Established Accounting Firms for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against 15 established accounting and CPA firms and measured who AI assistants actually name. Average visibility: 32.0%. A firm's own website was 0.7% of the sources AI cited, and eight of 23 sites could not be scanned.

9 min
We Audited 16 IT Services Companies for AI Visibility. Here Is What We Found.

We Audited 16 IT Services Companies for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against IT services companies and measured who AI assistants actually name. Average visibility across the 16 we could scan: 23.8%. Buyers who describe a problem, the way most MSP deals start, named a company in only 1 of 16 cases.

9 min
We Audited 16 Established Insurance Brokerages for AI Visibility. Here Is What We Found.

We Audited 16 Established Insurance Brokerages for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against 16 established insurance brokerages and measured who AI assistants actually name. Average visibility: 31.2%. Yelp was the most cited source, and a brokerage's own website was almost never cited.

10 min
We Audited 22 Established Law Firms for AI Visibility. Here Is What We Found.

We Audited 22 Established Law Firms for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against 22 established law firms and measured who AI assistants actually name. Average visibility: 23.6%. A firm's own website was only 0.6% of what AI cited.

11 min
We Audited 30 B2B SaaS Companies for AI Visibility. Here Is What We Found.

We Audited 30 B2B SaaS Companies for AI Visibility. Here Is What We Found.

We ran our live AEO audit tool against 30 real B2B SaaS companies and measured who AI assistants actually name. Average visibility: 67.3%. The weak spot is the buyer who has a problem and no vendor in mind yet.

12 min

Benchmarks and Research FAQs

Quick answers before you dig into the guides above.

What does the Benchmarks and Research category cover?
Deligatr campaign data published with sample sizes and methodology, broken down by industry and channel. Benchmarks you can check against your own numbers.
How many Benchmarks and Research guides does Deligatr publish?
13 guides are live in Benchmarks and Research right now, with more added as part of Deligatr's ongoing content schedule.
Where should I start in Benchmarks and Research?
Start with We Tried to Audit 36 Real Estate Sites for AI Visibility. 22 Blocked Us., the most recent guide in this category.