Outsourced SDR · Managed · Signal-led

Outsourced SDR: the sales development function, without the hire

Replace or avoid an in-house SDR. We reach accounts when something has just happened, qualify every reply and book meetings to your calendar. $2,500 a month on monthly billing, or less with quarterly and annual billing.

Book a discovery call See pricing

Live in about one week
First meetings typically weeks 4 to 6
Human-approved copy
No lock-in on monthly billing

SDR hire vs outsourced SDR

In-house SDRDeligatr outsourced

$80,000 a year median pay$2,500 a month

3.0 months average rampLive in about one week

40% median annual attritionNo single rep to lose

1.9 years average tenureA managed team

Hire, train, manageWe run it for you

In-house median on-target earnings are before benefits, tools, management and recruiting. Source: The Bridge Group, 2025 SDR Models, Motions and Metrics, 351 B2B companies.

What you hand over

Everything an in-house SDR would own

Outsourced means the whole function moves to us, not just the sending.

Research and signals

We build the account list and watch for the moments that make your offer relevant: role changes, funding, hiring and site visits.

Sending infrastructure

Dedicated outreach domains and mailboxes with full authentication, warmed over four to six weeks. Your own domain is never used.

Copywriting

AI researches each account. Human writers write the sequence and a person approves it before anything sends.

Multi-channel outreach

Coordinated touches across calls, email and LinkedIn that adapt to how each prospect engages.

Replies and qualification

Every reply is read, categorised and qualified against your ICP, timing, budget and role. Objections are handled, not dropped.

Meeting booking

Qualified prospects book straight into your calendar, with a short brief on the account before each call.

Pipeline tracking

Meetings and pipeline are tracked in DeliHub, so you can see every campaign, reply and booked meeting.

A named account manager

One point of contact who knows your business, reviews every campaign and runs the weekly review call.

Who does what

You give us about an hour. We run the rest.

Eight functions move to us. What stays with you is the part only you can do.

You

ICP workshop, about an hour
Approve the messaging
Attend the meetings
Join the weekly review call

Deligatr

Research and signals
Sending infrastructure
Copywriting
Multi-channel outreach
Replies and qualification
Meeting booking
Pipeline tracking
A named account manager

The work is signal-led: we reach an account because something just happened that makes your offer relevant, not because a name sat on a list. See the full managed B2B lead generation services, or how the meetings themselves are qualified in B2B appointment setting.

The cost of the hire

What an in-house SDR really involves

The Bridge Group’s 2025 report covers 351 B2B companies, mostly North American software. The figures below are its numbers, not ours.

In-house SDR

What the typical hire looks like

Median on-target earnings are before benefits, tools, management and recruiting.

$80,000

median on-target earnings

$55,000 base plus $25,000 variable

3.0months

average ramp

before a new rep is productive

40%

median annual attrition

so the hiring cycle repeats

1.9years

average tenure

60% of reps at quota, the lowest on record

Source: The Bridge Group, 2025 SDR Models, Motions and Metrics, 351 B2B companies, mostly North American software.

Deligatr outsourced SDR

The Outbound package

The same package is also called managed outbound or SDR as a service.

$2,500a month

Monthly billing, no long-term commitment

Or less with quarterly and annual billing

About 1week

Until you are live

First meetings typically arrive in weeks four to six

A team

No single rep to lose

A team and a process, not one person

4 to 6weeks

Warm-up for new sending domains

The same as for an in-house hire

Source: Deligatr published pricing. See the pricing page.

Covered for you or inspectable
Varies or depends
Lands on you
Same either way

In-house SDR hire

Deligatr outsourced SDR

The Outbound package

Cost
Lands on you:
In-house SDR hire
$80,000 a year median on-target earnings, before benefits, tools, management and recruiting
Covered for you or inspectable:
Deligatr outsourced SDR
$2,500 a month on monthly billing, no long-term commitment
Time to start
Lands on you:
In-house SDR hire
Recruit, then a 3.0 month average ramp
Covered for you or inspectable:
Deligatr outsourced SDR
Live in about one week. First meetings typically weeks four to six
If the person leaves
Lands on you:
In-house SDR hire
40% median annual attrition. Restart the cycle
Covered for you or inspectable:
Deligatr outsourced SDR
No single rep to lose. A team and a process
Who runs it day to day
Varies or depends:
In-house SDR hire
One employee, managed by you
Covered for you or inspectable:
Deligatr outsourced SDR
A managed team. AI for research and scale, people for copy and judgement
Infrastructure and tools
Lands on you:
In-house SDR hire
You buy, warm and manage them
Covered for you or inspectable:
Deligatr outsourced SDR
Built and managed for you
Warm-up of new sending domains
Same either way:
In-house SDR hire
The same four to six weeks
Same either way:
Deligatr outsourced SDR
The same four to six weeks
What you can inspect
Covered for you or inspectable:
In-house SDR hire
Everything, because you run it
Covered for you or inspectable:
Deligatr outsourced SDR
Live dashboard, DeliHub and a weekly review call

Comparing against agencies or DIY AI tools instead? Read the AI SDR vs outsourced SDR comparison.

Outsource or hire

Which is right for you

Both are legitimate. Here is how we would think about it.

Outsource if

You have no SDR and want pipeline before committing to headcount
You have an SDR and want to cover a ramp period or a gap after someone leaves
Sales is run by founders or leaders who are already at capacity
You want to prove outbound works for your business before building a team

Hire if

You have a sales leader ready to manage and coach a rep
You have a repeatable motion and enough volume for a full-time role
You want the rep’s product knowledge to build up inside the business
You are happy to carry recruiting, ramp and attrition risk

It suits established B2B businesses where one new customer, or a few repeat orders, pays for the service. Browse the industries we work with. It is not a fit for consumer products or a customer worth too little to repay the cost of winning one, and we will say so on the first call.

Pricing

$2,500 a month on monthly billing, or less with quarterly and annual

The Outbound package: no long-term commitment on monthly billing, $6,000 per quarter or $18,000 per year paid up front. Infrastructure, copywriting, reply handling and reporting included.

See full pricing →

$2,500a month

Monthly billing

No long-term commitment

$6,000a quarter

Quarterly billing

Paid up front, which is where the saving comes from

$18,000a year

Annual billing

Paid up front, which is where the saving comes from

Common questions

Outsourced SDR, answered

What is an outsourced SDR?+

An outsourced SDR (sales development representative) is the prospecting function delivered as a managed service instead of a full-time hire: research, outreach, reply handling, qualification and meeting booking. Deligatr’s outsourced SDR uses AI for research and scale, with people writing and approving every sequence.

How much does an outsourced SDR cost compared with hiring in-house?+

The Bridge Group’s 2025 SDR Models, Motions and Metrics report (351 B2B companies, mostly North American software) puts median in-house SDR on-target earnings at $80,000 ($55,000 base, $25,000 variable), before benefits, tools, management and recruiting. Average ramp is 3.0 months, median annual attrition is 40% and average tenure is 1.9 years. Deligatr’s outsourced SDR is the Outbound package: $2,500 a month on monthly billing with no long-term commitment, or $6,000 per quarter or $18,000 per year paid up front.

Is SDR as a service the same thing?+

Yes. SDR as a service, SDR outsourcing, outsourced sales development and managed outbound are different names for the same Outbound package at the same price. This page covers it as the alternative to an SDR hire.

How quickly can an outsourced SDR start?+

You are live in about one week: an ICP workshop of about an hour, the infrastructure build, and copy written and approved. New sending domains then warm up for four to six weeks, so first meetings typically arrive in weeks four to six. The Bridge Group reports an average in-house SDR ramp of 3.0 months, before you have recruited anyone.

What does an outsourced SDR do differently with signals?+

Signal-based outbound means reaching an account because something just happened that makes your offer relevant, instead of working a cold list in bulk. Signals come from website visits (where DeliChat is running and the visitor’s consent allows), recent company triggers such as role changes, funding and hiring, and how prospects respond. We make no claim about a specific reply rate uplift. What it changes is relevance and timing, with fewer irrelevant touches.

Do real people write the outreach?+

Yes. AI researches each account and drafts, human writers write and refine the sequence, and a person approves every sequence before it sends. Your account manager signs off on each campaign.

What results can I expect?+

Results depend on your market, your offer and what a customer is worth to you. On the discovery call we tell you plainly what we would expect in your market, and we will say so if outbound is not the right fit. We do not guarantee outcomes.

What commitment do I need to make?+

Monthly billing ($2,500 a month) has no long-term commitment. Quarterly ($6,000) and annual ($18,000) billing are paid up front, which is where the saving comes from. Six months is our recommendation for a fair read on results, not a minimum.

How is this different from a traditional outsourced SDR agency?+

The difference is structure: who does the work, who owns the data and what you can check. Deligatr combines AI research and scale with human writers and approvers, you own the data, and you can inspect the campaigns and sending domains. Agencies price on their own terms, so ask them for a quote. Our comparison page sets the models side by side.

Is it compliant with GDPR, PECR and CAN-SPAM?+

We build outreach to operate within GDPR, PECR and CAN-SPAM, with an opt-out in every sequence, and we can provide data processing documentation on request. Where website visitors are identified, that depends on the visitor’s jurisdiction and consent.

Book a discovery call

Ready to skip the SDR hire?

About one hour of your time to get live in about a week, with first meetings typically in weeks four to six. A free 30-minute call, and an honest fit assessment.

Pick a time that suits you

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Keep reading

B2B lead generation services →

The full managed outbound system.

B2B appointment setting →

How qualified meetings get booked.

AI SDR vs outsourced SDR →

An honest comparison of the models.

How managed outbound works →

The process, stage by stage.

Cold email agency →

The email channel, from domains to replies.

LinkedIn lead generation →

The LinkedIn channel, timed by signals.

Cold calling services →

The calling channel, used with a reason.

Account based marketing →

Named accounts, worked as one team.